Cassie Sims is a PhD student and SCI early career member, sitting on the committees of SCI’s Agrisciences Group and Agrifood Early Career Committee. Read more of Cassie’s work at soci.org/news and sciblog.com.
As part of my PhD programme – the BBSRC Doctoral Training Partnership (DTP) with the University of Nottingham – I have had the opportunity to do a 12-week internship in something different to research. Today, I am going to tell you why I think every PhD student should step outside their comfort zone and do an internship.
1. Expand your community
Doing a PhD internship allows you to temporarily leave the academic bubble, and meet some new and different people. During my internship, I had the opportunity to engage with members of SCI’s community, including a range of industrial partners, academics and other early career scientists.
Attending events at SCI HQ has given me the chance to network with people I may never have met otherwise, gaining valuable connections and career advice. I was also able to see the range of work that goes on in chemistry and the chemical industry, including the variety of different career paths that are available.
Taking a step back from the practical side of science can also allow you to gain an appreciation for other areas of science. Learning about science in journalism and digital media will inform my decisions when trying to communicate my research to the general public in the future.
2. Gain transferable skills
Undertaking an internship in an area that you are unfamiliar with will diversify your skills. Digital media has taught me many new skills, such as social media and Photoshop, but also refined skills that are valuable and transferable.
The main skills I have worked on are my writing and editing capabilities. I have found my flow for writing, learnt about proofreading, and refreshed my memory in grammar and spelling. These skills will be incredibly useful when trying to write a PhD thesis, and my experience will shine on my CV when applying for future jobs.
3. A break from the lab
A PhD can be an overwhelming experience; sometimes it can feel like you are drowning in lab work and data analysis. Doing an internship means you can take a few months to escape, allowing you the chance to free your mind from data and reactions.
During my internship, I have had time to think about my research in more depth, considering options and planning, instead of rushing into things. The opportunity to take a step back means I will be re-entering the lab with clear, coherent plans and a new-found energy.
Although I have missed the rush of scientific research, my internship has taught me useful skills and allowed me to meet so many interesting people. I have really enjoyed my time in the SCI Digital Media team, and I would urge anyone considering an internship to take the leap.
I hope to continue working with SCI through the Agri-Food Early Careers Committee and other SCI activities that I am involved with.
Cassie Sims is a PhD student and SCI early career member, sitting on the committees of SCI’s Agrisciences Group and Agrifood Early Career Committee. Read more of Cassie’s work at soci.org/news and soci.org/blog.
Undertaking an internship in digital media has exposed me to a completely new part of science. As a young scientist, we are regularly taught the value of communicating our work, but often we are not taught how to best do this.
There are many nuances and tricks to getting digital media to be the most engaging it can be, and here are a few that I have learnt over the last couple of months.
Know your audience
Before you start producing any kind of content, you need to know your audience. Are they scientists or the general public, early- or late-career, students or professionals? Understanding your target demographic can help you make informed decisions about the media or topic you choose, and how you write the piece.
It is crucial to know who your audience is!
It is important to keep your audience in mind at every stage of the process, from conception of the idea, to writing, presentation and marketing. By targeting your piece, you will produce a higher quality piece of content and have much more engagement overall.
Image is important
When presenting a piece of work to the world, be in a long-read article or just a Tweet, image is crucial. Choosing images or photographs to best display your message takes time and careful curation.
Images can be obtained from a wide variety of sources, from stock photo websites, such as Shutterstock or Pixabay, to original images you may have designed or photographed. Remember to always give credit where appropriate.
At SCI we are big fans of gifs and emojis. When targeting a younger audience, or using more informal media like out blog, these can engage and draw the eye much more than a standard image. This again requires meticulous decision-making skills, and it can be crucial to know the meanings behind each emoji.
Trust your gut
A large part of science communication is choosing which science to communicate. This involves selecting topics and editing to the most critical and interesting information.
At SCI, we release innovation news pieces on a regular basis, where we choose the most exciting science news from the week. This involves looking through press releases, and sometimes selecting one piece from hundreds can be a daunting task.
One thing I have learnt during my time at SCI is to trust that I can select something that people will want to read. When pitching ideas for articles and blog pieces, I have learnt to value my own opinion in what is engaging and relevant science that our members and the broader public might want to read about.